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About Me

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You know that your messaging is the DNA of your business.

But that doesn’t stop it feeling like an uphill battle when it comes to getting the words out on paper (or your preferred digital alternative).

You pour your heart in soul into creating your offer, your course, or your membership. But when you sit down to craft the killer copy?

 Well, taking a nap seems a *much* better option.

The hardest business to write for is always your own. 

But when converting customers hinges on the effectiveness of your messaging, it's certainly NOT something you can afford to neglect.


With so much riding on it and so many other tasks demanding your attention, it's no wonder "craft messaging" drops so easily to the bottom of your to-do list.


And if you do manage to carve out time to tackle your copy? You end up in a tangled web of jargon.

Let’s face it, your time is valuable and much better spent in your  zone of genius. And here’s the thing: your business’s messaging doesn’t have to be complicated, nor does it have to be a

time (or money) suck. 

There are steps you can take as a business owner to put your best foot forward online *without* breaking the bank. 

And that’s where I come in, dive deep into the essence of your brand and into the minds of your ideal customers.

Looking at the whole customer journey, I’ll chime in with my ideas, suggestions, and strategies to transform your copy from mediocre to magnificent.


My goal is to help make your marketing messaging feel less like rocket science and more like floating in the pool with a fully inflated flamingo floatie. (Maybe even a cocktail in hand?)

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